Hello, my name is Kaye.
I am a user interface and user experience designer based in Singapore.
I work with passionate entrepreneurs to create a brand and website for their business that will deliver a unique and memorable experience for their users.
I coded my first website from scratch back in 2000, and I have been professionally designing websites since 2006. I am also the Creative Director for the Urban Health Group (based in Hong Kong).
Check out this awesome caricature drawn by our very talented friend, Catherine Leck
I strongly believe that designing good user experiences requires empathy.
Having a strong sense of empathy means that I am able to put myself in the user’s shoes.
It also means that before I start designing, I listen to you, understand your target audience, and put my knowledge and skills to work on a plan that will improve your business goals and change the way you think about the potential of the internet.
I design simple, compelling, and functional interfaces that make it easy for users to quickly find exactly what they’re looking for and then convert them into paying customers. I believe in creating an experience that transforms users and customers into ambassadors.
I serve clients from all over the world, so whether you are located in Asia, Europe or the US, I would love to work with you. If you like my work, let’s have a chat!
Why work with me?
Swiss Army Knife
I am proficient in the following: WordPress, Photoshop, Illustrator, InDesign, Sketch, Flinto, Axure, Invision, WooCommerce, Shopify, Squarespace, Leadpages... and more!
Attention to DetailI design with your audience in mind with a focus on the user experience. Let me know your requirements and I'll work with you to come up with a functional yet elegant solution.
Don't just take my word for it!
Here's what some of my clients have to say...
Kaye’s not only one of the best graphic artist I’ve worked with, she’s a gifted artist with a unique ability to really understand customer needs.
A delight to work with, incredibly responsive and knows web designs from the visual look and feel to functionality. Professional, creative, and highly attentive all in one! Kaye meets and exceeds expectations – all the time!Jane Horan
It was such a pleasure working with Kaye. She was very timely, creative and professional. She was really able to capture the essence of what I wanted in a brand and gave me the most beautiful website and marketing materials. I am beyond thrilled with her work. She went above and beyond my expectations and was always responsive and took the time to address any questions I had in a very timely manner. She finished my project very quickly and far exceeded my expectations.
I would recommend Pixel and Code to anyone who wants a beautifully designed website and brand identity.
Kaye, Thank you from the bottom of my heart. I love my new site and now the Butterfly can fly and continue her journey.
Thank you for being part of my own personal journey. Your work is outstanding, professional and just like the Butterfly – Transformational.